New
Product Announcement
Maytag Provides Innovative
Solutions to Make Everyday Tasks Easier
New Product Introductions at
Kitchen/Bath Trade Show Aim for Simplicity, Solving Real Consumer
Problems and Making Life Easier
CHICAGO, April 1 /PRNewswire-FirstCall/
-- Homeowners just aren't wowed by glitzy bells and whistles, anymore.
Today, the secret to piquing the interest of consumers is: make it
simple.
In keeping with that premise, Maytag
Corporation (NYSE: MYG) is introducing a host of new products at the
2004 Kitchen/Bath Industry Show (K/BIS) that seek to make life easier
for consumers. The trade show runs April 2-4 at Chicago's McCormick
Place. The innovations range from a breakthrough laundry product that
deodorizes clothes without washing them to a cooking product that
increases cooking capacity and performance without taking up extra
space. All told, the products paint a clear picture of Maytag
Corporation's dedication to creating the everyday innovations
consumers want.
"People have enough frustration
and confusion in their lives," said Bill Beer, president of
Maytag Appliances. "They aren't necessarily looking for the
latest gizmo or some cutting-edge technology. They want appliances
that cut down work time, eliminate effort and make life easier. With
products like our Maytag(R) Neptune(R) Drying Center and our
Jenn-Air(R) French Door Refrigerator, Maytag is responding to that
consumer demand in a way no other manufacturer can match."
Here is an overview of the key Maytag
appliance introductions at K/BIS.
Jenn-Air(R) Brand French Door
Refrigerator
Maytag has introduced its first
cabinet depth Jenn-Air(R) French Door refrigerator. The refrigerator
contains a pullout bottom-freezer drawer and side-by-side doors for
the fresh food compartment. This unique configuration not only
provides wide storage spaces for both fresh food and frozen items, but
also dramatically reduces the amount of space needed for the swing of
the door. This allows it to fit into small kitchens and island
installations.
Dual Fuel, Double Oven Range
The Jenn-Air(R) Dual Fuel, Double
Oven Range gives home cooks the tools that professional chefs have
been using for years - separate fuel sources and multiple ovens - in
the 30-inch range configuration that is a fixture in American homes.
This allows passionate cooks to enjoy the performance and convenience
of a dual-fuel, double oven product, without the need for remodeling.
The Dual Fuel, Double Oven Range is a 30-inch free-standing range that
features a high-performance gas cooktop and two electronic ovens,
allowing people to cook two dishes at different temperatures
simultaneously.
Maytag(R) Brand
Maytag(R) Neptune(R) Drying Center
The Maytag(R) Neptune(R) Drying
Center pairs a tumble dryer with the convenience of an upper drying
cabinet that minimizes shrinkage, speeds up the drying process,
reduces wrinkles, eliminates odors and refreshes clothes - saving time
and money. The multipurpose design, which fits in about the same space
as a standard dryer, responds to consumers' desire for better garment
care from their dryers. Clothes that consumers normally hang or lay
flat to dry can now be dried or refreshed in the Maytag Neptune Drying
Center.
Maytag(R) Neptune(R) Top-Load
The Maytag(R) Neptune(R) Top-Load, a
top-loading high-efficiency washing machine, provides the cleaning
power, fabric care and conservation benefits of a front-load washer
but in a convenient top-loading configuration that most consumers
prefer. Its design completely does away with the traditional agitator
that sits in the center of the washtub and instead uses revolutionary
wash technology to combine powerful cleaning with gentle fabric care.
Maytag(R) Under-Counter Laundry
Whether they live in a four-bedroom
home or a cramped studio downtown, more consumers are looking for
laundry appliances that don't take up valuable space in their home.
Measuring 24 inches wide and 33.5 inches high, the new Maytag compact
front-load washer and dryer slides snugly under any standard- height
kitchen counter or tight laundry workspaces where regular-sized front-
load washers just won't fit. The pair also can be stacked one on top
of the other in small apartments and condos where floor space may be a
challenge.
While it's small in size, the compact
front-load washer and dryer is big on features. The new washer model,
with 2.54 cubic feet of capacity, offers a clean, white exterior
finish and electronic touch-button operation of four individual spin
speeds (500, 800, 1,000 and 1,200 rpm). Other features include a
premium stainless steel wash basket plus 20 wash cycles designed for
all types of load and fabrics from extra dirty to extra delicate. The
compact dryer offers 4.0 cubic feet of capacity - making it capable of
handling a variety of load sizes. The under-counter laundry products
will be available this fall.
Amana(R) Brand
French Door Refrigerator
Amana, which helped create the
bottom-freezer refrigerator category, is also introducing a French
Door Bottom-Freezer Refrigerator. K/BIS attendees will be the first to
see the new bottom-freezer model featuring side-by-side doors that
make access to the fresh food compartment easier than ever before.
With convenient features such as the Easy Fill(TM) internal water
dispenser system, touch-pad controls to set the temperature in the
refrigerator and freezer, and EasyGlide(TM) shelves, the Amana(R)
French Door Bottom-Freezer provides consumers with the conveniences
they want in the popular format they love.
About Maytag Corporation
Maytag Corporation is a leading
producer of home and commercial appliances with 12 manufacturing
facilities in the United States. Its products are sold to customers in
the United States and in international markets. The corporation's
principal brands include Maytag(R), Amana(R), Jenn-Air(R), Jade(R),
Hoover(R) and Dixie-Narco(R).
Copyright © 2004 HEM Technologies, LLC. All rights reserved.

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